VONROSEN is the world's premier online luxury fashion label made exclusively for a SMALL circle of ambitious and challenging personalities. Founded by Dr. David von Rosen-von Hoewel in 2008, IT was a Berlin based high-end fashion basics label that produced clothes designed to be timeless, high-quality, and free of heavy branding. The late founder and CEO of Apple, Steve Jobs, was one of the label’s most famous customers, having religiously worn the VONROSEN black turtleneck pullover.